Paint stinks.

It’s so smelly that some people choose not to paint—even if they really need to paint. Rust-Oleum’s patented Low Odour is for them. With arguably the most honest product name in history, Low Odour launched with a simple message: this paint is made for sensitive noses. So we built one. Working with a fabricator, we created an original mascot that is hyper-realistic in everything but scale. The Nose introduced himself on TV and online, in America and Canada. And now he’s getting ready to mingle.